Paras Arora Case Study: People are becoming increasingly interested in learning about stock trading and entering the market for investment motives. Many investors are discovering that online trading business is a more convenient way to keep on with their financial activity. As many key company activities become more virtualized, you must also be thinking about taking your stock trading business online, right?
In addition, experts in this field have predicted that the combination of technology and financial market instruments will create a more user-friendly experience. It will be beneficial for people interested in getting into how to start a stock trading business in the following years. As an existing stock trader, this opens up many possibilities for you.
Still, pondering how to start from scratch with the correct approach and resources to move your traditional stock trading firm online? Continue reading ahead to get to know how Exponential World exponentially grew its stock trading business with Exly.
Meet Paras Arora, Founder of The Exponential World
Initially, a math professor, Paras moved his niche to the area of his expertise and passion, the stock market. He is now an investment coach who has been trading in the stock market himself for over 8 years. Paras, who trains people in Finance and Pro Courses, believes that the stock market till date is perceived very critically and not many people venture into it due to this very reason. With his courses, Paras aims to change that perception by
providing an easy-to-understand solution at an affordable price.
What Were the Problems Paras Faced as a Creator?
After aligning his teaching expertise with his niche in the stock market, Paras said that he started looking out for opportunities to sell his courses online. He added that he found a lot of such platforms that allowed him to showcase his courses. However, he faced his biggest challenge in being able to market and advertise them properly on those platforms.
While one platform provided certain marketing features, it lacked workflow automation, and while one had considerable partnership features, it lacked a leads conversion funnel. It was very difficult for him to find a platform that offered him all of the essential features- like payment gateway integration, marketing suite, leads conversion funnel, collaboration, and advertisement opportunities at the same time.
It was quite difficult to manage his business in such a way. One of his major complaints was that no one knew about his courses, and as a result of which he was not able to advertise his teaching in the correct way. Hence, despite having the proper knowledge and a huge client base, he was not able to reach his potential customers.
The Solution: Automated Sales Funnel for Generating Quality Leads
At Exly, Paras got easy access to a variety of tools like Advanced Lead Capturing Funnel, Seamless Integrations, Analytics, Audience Segmentation, Performance Marketing, Tracking, etc. through a single dashboard. Right from advertising his courses to receiving payments, Paras could curate the entire workflow at the same place by automating it on Exly.
Paras was also able to run Performance Marketing ads targeting the right audience for him, converting high-intent leads and eventually driving revenue. Paras mentions that this service at Exly has been his favorite one so far wherein he was also able to achieve a high Return-On-Advertising-Spend (ROAS).
Exly gave Paras, complete control of his business with an easy-to-use dashboard, that allowed him to find all the information he needed in one place. The business automation tool helped him find new leads and clients, predict growth, optimize his online courses, and manage his marketing efforts.
Additionally, Exly has a clear and simple user interface that allows easy access to all of Paras’ Marketing tools requirements including his web pages, payment, emails, and leads. Exly also made it easy for him to create an effective Sales Funnel so that he could spend less time getting people onto his site and more time generating revenue!
Paras Arora’s Take on Being An #Exlypreneur
In Paras’s words, “The last six months, the journey has been fantastic,” adding that Exly helped him gain heights in his profession that would have otherwise taken him at least 2-3 years.
However, what really distinguishes Exly from the other tools available in the market and makes Exly his favorite pick, is transparency available in the form of a dashboard, the lead capturing mechanism, and team support.
From his past experience with other creator platforms, Paras felt a lag in transparency due to no access to a clear and easy dashboard where he could find out his revenue over a time period, percentage of lead conversion, payment status, et cetera. Noting the sharp difference between other such platforms and Exly, Paras said that with the help of the team, he was able to target an audience based on their preference and expand his community as well.
Lastly, the biggest problem that Exly was able to overcome, was the integration of different services into one single app. Exly offers its creators a range of services including a) setting up webinars, b) sending out automated meeting links, or payment reminders to students, c) automating workflow and analytics, d) marketing tools, and e) options for collaborating with other brands, and a lot more so that creators don’t have to juggle among different apps to manage their a single course. And that is exactly what hit the chords for one of the top creators of Exly, Paras.
Paras Arora Made 25 Lakhs in Just 3 months of Selling His Courses on Exly
Revealing the impressive numbers of his revenue generation, Paras shared his dashboard with Exly which stated his earnings to be 25 lakh Rupees over the period of 3 months.
Paras stated that a good reason behind his massive reach was creating webinars for his students. He believes that it is very important as a creator to be with other people, to be accessible to them, in order to run a successful business.
Conducting webinars and workshops made it possible for him to do exactly the same. “When people will see you (through webinars and workshops), they will understand the kind of coaching they will be getting and then only they will enroll for your course (sic).”
Conclusion
Exly aids the growth of your online business through a variety of marketing platforms, including email marketing campaigns. Not only that, but it also has a sales conversion funnel that is designed to gather high-intent prospects and convert them into productive leads. It not only focuses on building a digital presence but also on growing it over time.
Exly delivers all necessary elements under one roof for anyone wishing to expand their online stock trading business. It’s a tool that many great creators rely on, and it’s time you tried it out while running a successful business.
